An SEO package is a fixed monthly bundle, and the 27 priced tiers we read off ten Australian agency websites on 17 September 2026 run from $449 to $6,000+ a month. Here is what each band publishes, how many hours the price implies, and which inclusions are padding.
An SEO package in Australia is a fixed monthly bundle of work sold at a published price, and the 27 priced tiers we read off ten agency websites on 17 September 2026 run from $449 to $6,000+ a month. The median tier is $1,749. Where hours are published at all, they run from 2 to 30 a month.
This page puts those tiers in one table, divides each price by the hours agencies publish, and names eight inclusions that exist to make a deliverables list look long. Every other page on this search result describes tiers in the abstract. These are the real ones.
Prices were read from public pricing pages on 17 September 2026 and change without notice, so treat the table as a dated snapshot. We sell SEO and AI SEO ourselves, so read this with that in mind: there are no Orkkid prices here, and no agency below is linked, recommended or ranked.
TL;DR
- The 27 priced tiers run from $449 to $6,000+ a month. The median published tier is $1,749.
- Where agencies publish hours, the price implies $83 to $218 an hour. At those rates a $500 package buys two to six hours a month.
- Five of the ten agencies never say whether the price includes GST, so a $500 quote and a $549 quote can be 10% apart before any work starts.
- Links sold by type (bookmark, classified, PDF, Web 2.0) and content sold by word count are the two clearest signs of a padded package.
- Contract terms move the real number more than the monthly price does. Cancel-anytime at $449 against six fixed months at $1,899 is $449 against $11,394.
- Before comparing two quotes, get four things in writing: hours a month, deliverable counts, GST treatment, the exit clause.
What an SEO package includes at each price band
Three bands, and what changes between them is volume, not the type of work. Under $1,000 a month you get keyword tracking, a short list of on-page changes and Google Business Profile work. Between $1,000 and $2,500 you get those plus one to four pieces of content and a named person to speak to. At $2,500 and above you get content at volume, link building as an ongoing program, and in three cases an AI or GEO line item.
Nine of the 27 tiers sit under $1,000, ten sit between $1,000 and $2,499, and eight sit at $2,500 or more. Google's AI Overview for this query summarises the market as "$500 and $10,000+ per month", with hourly work at "$150 to $300". That matches the bottom of what agencies publish and overshoots the top: one published tier reaches $6,000, and it is open-ended.
| Agency | Tier | A$ a month | GST | What the page publishes |
|---|---|---|---|---|
| Social Space | Essentials | $449 | inc. GST | Local package, profile work, no counts |
| Social Space | Premium | $749 | inc. GST | Higher volume, counts not published |
| Social Space | Accelerate | $1,549 | inc. GST | Higher volume, counts not published |
| Localsearch | Ongoing Local | from $499 | not stated | Profile work, GEO mentioned in the FAQ |
| Digital Eagles | Basic | $500 | plus GST | 12 keywords, 2 pages, 6 links at DA25+ |
| Digital Eagles | Starter | $900 | plus GST | 24 keywords, 4 pages, 12 links, profile setup |
| Digital Eagles | Advanced | $1,500 | plus GST | 36 keywords, 6 pages, 18 links, profile audit |
| Digital Eagles | Premium | $2,100 | plus GST | 96 keywords, 12 articles implied |
| Omega Digital | Consultancy | $500 | plus GST | Consulting only, deliverables not published |
| Omega Digital | 20 Year SEO Professional | from $2,500 | plus GST | Up to 30 hours a month |
| 21 Webs | Ignite Rank | $549 | not stated | 3 keywords, 2 pages, bookmark and classified links |
| 21 Webs | Boost Engine | $999 | not stated | 9 keywords, 1 blog, PDF, bookmark, classified links |
| 21 Webs | Authority Surge | $1,899 | not stated | 21 keywords, 2 blogs, Web 2.0 links, voice search |
| 21 Webs | Dominance Mode | $2,799 | not stated | 42 keywords, 4 blogs, 20 Web 2.0 links |
| Velocity Host | single tier | from $799 | not stated | Maps optimisation, no tiers published |
| SEO Copilot | Business Class | $1,199 | not stated | 20 to 40 keywords, 1 h WordPress, 1 h consult |
| SEO Copilot | 1st Class | $1,799 | not stated | 40 to 60 keywords, 1 h WordPress, 2 h consult |
| SEO Copilot | Private Jet | $2,399 | not stated | 60 to 100 keywords, 2 h WordPress, 2 h consult |
| Business Medics | Impact | $1,200 | not stated | 5.5 hours, profile work, 1 blog at extra cost |
| Business Medics | Influencer | $2,100 | not stated | 11 hours, 2 blogs at extra cost |
| Business Medics | Elite | $2,999 | not stated | 16 hours, 2 blogs plus 1 long-form, at extra cost |
| e-CBD | Small Business | $1,749 | inc. GST | Up to 15 keywords, 4 profile posts, 1 h support |
| e-CBD | Business | $2,739 | inc. GST | Up to 30 keywords, 8 profile posts, 1.5 h support |
| e-CBD | Enterprise | $5,269 | inc. GST | Up to 50 keywords, 16 profile posts, 2 h support |
| SOUP | Small | $2,500 | excl. GST | 20 to 40 keywords, GEO included |
| SOUP | Medium | $4,000 | excl. GST | Briefs and copy, link building, GEO |
| SOUP | Enterprise | $6,000+ | excl. GST | Higher content and link volume, GEO |
An eleventh agency, Digital Nomads HQ, publishes four tier names and link thresholds (DR20+ rising to DR50+) but no prices. That is the norm: when we reviewed the agencies ranking for agency keywords nationally, only 5 of 54 published any price, at a median entry point of $2,000. Our research on what Australian SEO agencies actually publish covers who discloses and the market's contract terms; this page opens the packages of the ones who do.
Then there is GST. Three of the ten agencies quote plus GST, two quote GST inclusive, and five say nothing. GST is 10% on taxable sales, so any of the silent five could be 10% dearer than they look. Digital Eagles' $500 tier leaves your account at $550. Social Space's $449 tier leaves it at $449.
How many hours of work a package price buys
Four of the ten agencies publish hours, and dividing each price by its own stated hours gives $83 to $218 an hour. That arithmetic is ours, not theirs, and none of them sell packages as hourly work. But it is the only way to test a monthly price against the $120 to $300 an hour that SEO consulting commonly costs in Australia, the post for the price benchmark by tier rather than what sits inside a package.
Business Medics publishes 5.5, 11 and 16 hours against $1,200, $2,100 and $2,999, which works out at $218, $191 and $187 an hour. Omega Digital publishes up to 30 hours from $2,500, which is $83 an hour at the full 30. SEO Copilot publishes two hours on its entry tier, one of WordPress work and one of consulting, and does not itemise the rest, so the division says nothing. e-CBD publishes 1 to 2 hours, but calls them WordPress support rather than total effort.
Run that backwards and a $500 package is two to six hours of work a month. Here is what five and a half hours has to cover if it is spent the way we would spend it:
- 45 minutes pulling the numbers and writing the report you receive.
- 1 hour of technical checks and fixes: broken pages, page speed, indexation.
- 2 hours briefing, editing and publishing one piece of content.
- 1 hour on the Google Business Profile: posts, categories, services, review replies.
- 45 minutes on outreach, listings or internal links.
That is a real month of work, and it is also the whole month. Nothing is left for strategy, or for the month a page drops and someone has to work out why. When a package at that price also promises 42 keywords, 30 link placements and four blogs, the hours do not add up, and something on that list is coming out of software.
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Check my AI visibility →Eight package inclusions that are padding
These eight inclusions appear on published Australian package pages and make a list longer without making your phone ring. Each names the example we read on 17 September 2026 and the Google policy it sits against.
- Bookmark and classified links. 21 Webs' $549 tier lists "5 bookmark + 5 classified" links a month; its $999 tier lists 7 PDFs, 10 bookmarks and 10 classifieds. Google's spam policies define link spam to include "buying or selling links", "excessive link exchanges" and using "automated programs or services to create links". Link types delivered in fixed monthly counts sit inside that definition. That is a statement about the inclusion, not the agency.
- "Keywords tracked" as a deliverable. Tracking a keyword is a row in a rank tracker, not work on your site. Published counts run from 3 to 100, and the higher numbers usually mean a slightly dearer software licence, not more work.
- Links counted by DA. Digital Eagles publishes 6, 12 and 18 backlinks a month at "DA25+". Domain Authority is a third-party score from a tool vendor, not a Google metric, and a DA25 domain can be a link farm with a good score. Ask which sites, in writing, before month one.
- Articles sold by word count. Packages at the cheap end of this market sell 350-word articles. Google's scaled content abuse policy covers pages "generated for manipulating search rankings with little user value", including AI-generated content with nothing added.
- Profile posts as the only content. e-CBD's tiers publish 4, 8 and 16 Google Business Profile posts a month. Posts are worth doing and take minutes each. If they are the only content line, the package has no content.
- Setup fees for standard work. Access to your analytics, a keyword list and a crawl are the first thing any provider must do to start. Charging separately is charging you to be quoted.
- Free months attached to a fixed term. Two free months inside a six-month commitment is a discount you pay for by losing the right to leave. Price the whole term.
- AI line items named after features. 21 Webs' tiers list "SGE/featured snippet targeting", "AI mentions monitoring", voice search and "zero-click + NLP". Those are names of search features, not descriptions of work. The next section is the test.
None of this makes an agency dishonest. It makes a deliverables list long. The ACCC's standard is that claims must be true, accurate and based on reasonable grounds, a fair question to put to any inclusion you cannot picture a person doing: what happens in that hour?
Contract terms in Australian SEO packages
Five of the eleven agencies publish no minimum term or a month-to-month arrangement, three publish fixed or advised terms of 3 to 12 months, and three say nothing. The monthly price is the number on the page. The committed spend is the number that matters, and it can be twenty times larger.
| Agency and entry tier | Minimum term published | Committed spend before you can leave |
|---|---|---|
| Social Space, $449 | none, cancel anytime | $449 |
| Localsearch, from $499 | month to month | $499 |
| SEO Copilot, $1,199 | no contract | $1,199 |
| Business Medics, $1,200 | none | $1,200 |
| Omega Digital, from $2,500 | none on that tier | $2,750 with GST |
| 21 Webs, $549 | 3 months | $1,647 |
| 21 Webs, $1,899 | 6 months | $11,394 |
| Digital Eagles, $500 | 3 months fixed | $1,650 with GST |
| Digital Eagles, $1,500 | 6 months fixed | $9,900 with GST |
| e-CBD, $1,749 | 12 months advised | $20,988 if you take the advice |
| SOUP, Velocity Host, Digital Nomads HQ | not stated | ask before you sign |
Committed spend is our arithmetic on the published price and term, with GST added where the agency states plus GST. Note what it does to the order: the two cheapest-looking fixed-term tiers commit you to more money than the dearest cancel-anytime tier does.
A fixed term is not automatically a red flag. SEO takes months to show, and an agency funding three months of setup has a case for asking you to stay. The question is what happens if it does not work. A term with a 30-day break clause after month three is a different product from a term with none. Take our ten questions to ask before hiring an SEO agency into that call: those are the vetting questions, and this page is the deliverables checklist beside them.
What an AI search or GEO line item should contain
A real AI line item has three parts: entity consistency, structured data, and citation tracking against a dated baseline. Three of the ten agencies publish an AI or GEO inclusion, two state plainly that their packages do not cover it, and five say nothing. Google's own AI Overview for this query names an agency as its example of AI search inclusion, which tells you the line item is being sold before the market agrees what it is.
Here is how to test a quote that includes one:
- Entity consistency. Name, address, phone and services identical across your site, your profile and the directories engines read. Ask which sources they will fix, and how many.
- Structured data. Schema markup in the formats Google documents, starting with LocalBusiness structured data. Ask which types they will add and where you will see them live.
- Citation tracking with a baseline. A fixed list of prompts, run across engines, recorded before the work starts. Without the before number, no after number means anything. Take your own free with our AI citation checker.
If the answer to all three is a slide about AI, you are buying a label. Our guide to AEO pricing in Australia covers what that work costs as a standalone line, and links still matter here for the old reason: engines assemble answers from what other sites say about you.
How to compare two package quotes on one page
Normalise both quotes to GST-inclusive, committed spend, hours and countable deliverables, then compare. Below are two real tiers from the table above, anonymised, put through that process.
| Line | Quote A | Quote B |
|---|---|---|
| Advertised price | $1,200 a month | $1,500 a month |
| GST treatment | not stated | plus GST |
| Price with GST | $1,320 if exclusive | $1,650 |
| Minimum term | none | 6 months, fixed |
| Committed spend | $1,320 | $9,900 |
| Hours published | 5.5 | not stated |
| Implied hourly rate | $218, our arithmetic | unknown |
| Content | 1 blog, at extra cost | not stated |
| Links | not stated | 18 a month at DA25+ |
| Keywords | not stated | 36 |
Quote A is cheaper on the month, 87% cheaper on commitment, and the only one of the two where you can work out what you are paying an hour. Quote B publishes more countable deliverables, but two of them are counts (keywords, DA-filtered links) rather than outcomes, and the unresolved GST line on Quote A could still close $330 of the gap.
Neither quote says what will actually be done in month two. You close that gap in the conversation, not on the pricing page.
What to do before you sign
Work through these in order. The list takes about two hours.
- Ask for hours a month, in writing (5 minutes). If they will not state hours, ask how many pieces of content, how many technical fixes and how many hours of reporting. A provider who cannot answer has not scoped your job.
- Ask whether the price includes GST (1 minute). Then rewrite every quote you hold as a GST-inclusive number before you compare anything.
- Ask for the exit clause and multiply (10 minutes). Monthly price times minimum term is your real number. Compare those, not the monthly figures.
- Strike out the padding (20 minutes). Cross off bookmark, classified, PDF and Web 2.0 links, keyword counts and profile posts. If the page is now half empty, the package was too.
- Ask what the links are, specifically (10 minutes). Names of sites, or the category plus an example from last month. "DA25+" is not an answer.
- Ask for a client in your industry and call them (30 minutes). Not a testimonial. A phone number.
- Take your own baseline first (20 minutes). Rankings, enquiries and AI citations as they stand today. A free AI SEO audit gives you the citation half of that in a few minutes.
- Check the local-only alternative (15 minutes). If you serve one city and take your work from the map, a full package may be more than you need. Local SEO pricing in Australia covers what local-only scope costs; this page covers full packages, local work included.
One more filter. Google states plainly in its guidance on hiring an SEO that "no one can guarantee a #1 ranking on Google", and says to be wary of anyone who "is secretive or won't clearly explain" their methods. A package that promises positions, or will not say what it does, fails both tests in one line. Google's SEO starter guide is the free version of what most entry tiers deliver.
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What is an SEO package?
An SEO package is a fixed bundle of monthly search work sold at a set price, usually across three or four tiers. Inclusions typically cover keyword tracking, on-page changes, technical fixes, content, links, Google Business Profile work and a monthly report. Tiers differ by volume rather than type of work, so the useful question is how many of each thing you get.
How much does an SEO package cost in Australia?
Published tiers run from $449 to $6,000+ a month, with a median of $1,749 across the 27 priced tiers we read on 17 September 2026. Most small businesses land between $1,000 and $2,500. Below $1,000 you are buying two to six hours a month, which maintains a small local site but will not win a contested city term.
What should a $1,000 a month SEO package include?
At that price, expect four to eight hours of work: one piece of content, technical fixes, Google Business Profile upkeep, and a report you can read. Published tiers near $1,000 include 9 to 24 keywords tracked and 2 to 4 pages of on-page work. If the same price also promises 30 links and four blogs, ask who produces them.
Do SEO packages include Google Business Profile?
Most do. Eight of the eleven agencies publish profile work at every tier, and one excludes it from its cheapest tier then adds it from the second tier up. Profile work is cheap to deliver and moves local rankings fastest, so treat it as the baseline rather than the differentiator. Check that posts, categories, services and review replies are covered.
Is SEO actually worth it?
It depends on whether people search for what you sell and whether you can afford to wait. SEO takes months, so judge it on enquiries over a four to six month window, not on traffic in week three. If your market searches and your competitors rank, it usually pays. If nobody searches your category and work comes by referral, spend elsewhere.